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Chngrm

Apparel | Accessories | Footwear

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      Since the inception of ecommerce, retailers have sold fashion on websites designed to sell books. With textual searches, consumer facing item numbers and long, scrolling pages of floating images, the current ecommerce experience for fashion is not fun. 

 

It's time to make a change.

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      At Chngrm we partner with brands to showcase seasonal collections that inspire. Consumers visit dedicated brand shops and place selected items in their personal changeroom where they can find, share and try* styles that fit their lifestyle needs and budget.  Styles they'll want to wear over and over again...​​​​​​​​

 A single destination for branded fashion.

Digital First

Fashion Focused

Event Based

Digital First

Integrated with Nuorder product management tool for ease of onboarding and managing branded subdomain.

Enhanced Search with Syte's AI enriched product tagging and next-generation text search saves ecomm teams hundreds of input hours and improves discoverability while delivering more accurate search results.

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Proprietary digital Chngrm for customers to compare and contrast selections, share items with friends or family, or try on garments*

Fashion Focused

Relevant brand adjacencies to present brands with similar lifestyle and value offering reducing search results and ease of selection to increase sell-through.

Seasonal Hero Images and merchandised brand subdomains and in-Chngrm branded logos to inspire purchases.
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Event Based

Live Stream brand presentations for customers to learn about product features, how to style purchases and engage with brand associates. 

Cross county exclusive Pre-Season Fashion Shows for sneak peak on what is up and coming and for brands to crowdsource cuts.
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In market Pop-Up Shops for customers to touch and feel the garments and engage in person with Chngrm and Brand Representatives.

Return on Implementation.

 1.

Huge increases to ecommerce metrics including Average Revenue (ARPU), Order Value (AOV) and Conversion (CVR) are realized with in weeks of launch as are Operational Savings delivered by Syte's Searchandisng Suite of AI enriched attribution.

Automated Attribution.

 2.

Syte's AI enriched product tagging and next-generation text search saves ecomm teams hundreds of input hours. The tagging system is both dynamic and real-time relevant helping to avoid stagnation in product descriptors and eliminating delays in publication of new products all while improving discoverability and delivering more accurate results!

Ease of Integration.

3.

A simple java plug in, Syte integrates seamlessly with limited development to deliver full implementation quickly (or to support A/B testing), limiting time required for exploration.

* Digital Chngrm features to be built in the first 12 months of operation. Initial features will include an interactive digital space where members can organize and share their selections. Try on features will follow.

Why Now?

With the closing of 96 HBC owned stores and thebay.com, many Canadian fashion vendors have in-season inventory that Canadian customers want but won't be able to find. 

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Canadians deserve better. 

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Join us 

for a 20 minute vendor information session on zoom to learn more about how to join Chngrm.​

(RSVP below)

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VENDOR

SESSION 1 

A unique meeting # will be issued upon Zoom registration.

Thursday June 26th

11:00am EST

Virtual Zoom Meeting

VENDOR

SESSION 2

A unique meeting # will be issued upon Zoom registration.

Friday June 27th

11:00am EST

Virtual Zoom Meeting

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